On this episode of The Press Playbook, I sat down with Julian Paolino, Senior Account Manager at BAM, to break down how he helped Inspiren land on Fast Company’s Most Innovative Healthcare Companies list.
If you’ve ever wondered how companies actually get on these lists, this episode is a really good look at what goes into it.
Below are the key moments and takeaways from the episode, or listen where you please:
Episode Overview
Guest: Julian Paolino, Senior Account Manager at BAM
Client Featured: Inspiren
Key Placement: Fast Company Most Innovative Healthcare Companies List
Episode Focus: How to land competitive industry lists
Key Moments & Takeaways
⏱️ 00:00–01:30 — Meet Julian + Inspiren
Julian walks through his role at BAM and introduces Inspiren.
They’re building an AI-powered system for senior living communities that helps improve care and outcomes.
⏱️ 01:30–03:30 — What It Takes to Get on a List Like This
Fast Company has a ton of lists, but this one is one of the most competitive.
The biggest thing they’re looking for is simple: what have you done recently?
It’s not about your company overall. It’s about what’s new and what’s actually innovative right now.
⏱️ 03:30–05:00 — Why Data Made the Difference
One of the biggest reasons Inspiren landed this was because of strong, recent data.
They had real results from a deployment, including:
- major reductions in falls
- faster response times
- clear, measurable outcomes
That’s what made the story real.
⏱️ 05:00–06:30 — How to Choose the Right List
There are a lot of lists out there, and not all of them make sense for every company.
Julian’s advice:
- look at past winners
- make sure you actually fit
- don’t apply to everything, just to apply to ones that make the most sense
Focus on one or two that actually align.
⏱️ 06:30–07:45 — Advice for Founders
The biggest takeaway here is to bring something unique.
Not just about your company, but about you.
Strong opinions, real perspective, and authenticity are what actually stand out right now.
Final Takeaway
Getting on a list like Fast Company’s isn’t impossible, but it takes prep and planning to make it happen.
It comes down to strong, recent momentum, real data, and a clear reason why your company matters right now.

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