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01:23 Intro to Soarce and what they do
02:37 Challenges of scaling a physical product
05:04 The deep tech dilemma
08:41 The garage-to-startup epiphany
13:06 Finding the right application and market
17:56 Policy and manufacturing landscape
01:23 - Intro to Soarce and what they do
Mason Mincey introduces Soarce, explaining it’s an advanced materials company converting plant waste into nanomaterials that are eight times stronger than steel.
02:37 - Challenges of scaling a physical product
Mason dives into the unique challenges of scaling production. He describes Soarce’s resourceful “band-aid solutions” for meeting surging demand.
05:04 - The deep tech dilemma
Mason explains why Soarce needed venture funding and shares how Soarce literally started in a garage. He explains why deep tech startups rooted in scientific breakthroughs require massive capital to move from the lab to market.
08:41 - The garage-to-startup epiphany
The conversation reveals how Mason and his co-founder transitioned from college carbon fiber experiments to discovering nanocellulose in the library, a material with transformative properties found in plants.
13:06 - Finding the right application and market
Mason reflects on early challenges of having a new, powerful material but needing to decide which industries to target. He shares why choosing the right ecosystem is crucial for a startup’s success.
17:56 - Policy and manufacturing landscape
Mason discusses government contracts, regulations, and policies, such as the Barry Amendment, that influence their business. He explains how Soarce’s technology fits into the U.S. push for domestic manufacturing and supply chain security, especially in defense and composites.
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