This week, BAM clients landed coverage in Business Insider, Law.com, and Artificial Lawyer, contributing to discussions around enterprise AI spending, legal technology, and how organizations are adapting to a rapidly evolving AI landscape.
Here is a closer look at the coverage and what made it work:
Lanai Mentioned Across Business Insider
What happened
Lanai landed two Tier 1 mentions in Business Insider as part of broader coverage examining how companies are approaching AI spending and adoption.
One story explored how AI companies are beginning to rethink pricing models as infrastructure costs continue to rise. Another focused on the flood of investment flowing into AI startups and how investors are evaluating the long-term winners in the space.
Why it matters
The AI conversation has matured significantly over the past year. Companies are no longer asking whether AI matters; they are asking how to measure value, manage costs, and deploy it effectively across their organizations.
Business Insider reaches a broad audience of executives, investors, and technology leaders navigating these questions every day. Being included in these stories positions Lanai within some of the most important discussions happening across enterprise AI.
Behind the pitch
The strongest commentary opportunities come from connecting company expertise to larger market trends. By contributing perspective on the economics of AI, Lanai became part of a much broader conversation shaping how businesses think about adoption and investment.
Ivo Mentioned Across Legal Technology Publications
What happened
Ivo landed coverage across Law.com and Artificial Lawyer as part of stories covering the growing role of AI in legal workflows and the emergence of agentic AI tools for legal teams.
The coverage highlighted how legal organizations are increasingly exploring AI-powered systems to support contract review, document drafting, and other operational workflows.
Why it matters
Legal technology is quickly becoming one of the most active areas of enterprise AI adoption. As firms and legal departments look for ways to improve efficiency, AI-driven workflow tools are moving from experimentation into real-world implementation.
Publications like Law.com and Artificial Lawyer sit at the center of that conversation, making them important outlets for companies shaping the future of legal work.
Behind the pitch
Rather than focusing solely on product announcements, these stories connected Ivo to a broader shift happening across the legal industry. That positioning helps establish relevance within a larger market movement and creates opportunities for continued coverage as AI adoption grows.
The Bigger Picture
This week's coverage reflects a broader theme emerging across industries: organizations are moving beyond AI experimentation and into implementation.
Whether the conversation is about pricing, investment, legal workflows, or operational efficiency, the focus is increasingly on how businesses put AI to work. Companies that can contribute expertise to those discussions will continue to find opportunities to shape the narrative.
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