On this episode of The Press Playbook, I sat down with Julian Paolino, Senior Account Manager at BAM, to break down how he helped Inspiren land on Fast Company’s Most Innovative Healthcare Companies list.
If you’ve ever wondered how companies actually get on these lists, this episode is a really good look at what goes into it.
Below are the key moments and takeaways from the episode, or listen where you please:
Guest: Julian Paolino, Senior Account Manager at BAM
Client Featured: Inspiren
Key Placement: Fast Company Most Innovative Healthcare Companies List
Episode Focus: How to land competitive industry lists
Julian walks through his role at BAM and introduces Inspiren.
They’re building an AI-powered system for senior living communities that helps improve care and outcomes.
Fast Company has a ton of lists, but this one is one of the most competitive.
The biggest thing they’re looking for is simple: what have you done recently?
It’s not about your company overall. It’s about what’s new and what’s actually innovative right now.
One of the biggest reasons Inspiren landed this was because of strong, recent data.
They had real results from a deployment, including:
That’s what made the story real.
There are a lot of lists out there, and not all of them make sense for every company.
Julian’s advice:
Focus on one or two that actually align.
The biggest takeaway here is to bring something unique.
Not just about your company, but about you.
Strong opinions, real perspective, and authenticity are what actually stand out right now.
Getting on a list like Fast Company’s isn’t impossible, but it takes prep and planning to make it happen.
It comes down to strong, recent momentum, real data, and a clear reason why your company matters right now.